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PSPMI and IEEE Present Fostering Innovation Through the Power of Neurodiversity

March 12, 2019
6:00 PM - 7:15 PM

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Microsoft Campus Building 99
14820 NE 36th Street
Redmond, WA 98025


As globalization continues to gain speed and strength, the 'one-size-fits-all' approach to leadership is no longer sufficient to effectively engage an increasingly diverse, multicultural, and international array of project stakeholders. More than ever before, the capacity to lead innovation and transformation through harnessing the power of cultural diversity is becoming an increasingly important skill for individuals at all levels of the organization, and especially at the project and program leadership level.

Drawing from the growing body of research in cognitive, social, and cultural neuroscience, the presentation will introduce a framework for understanding how culture shapes the brain and the core cultural dimensions that drive thoughts, emotions, and behavior in cross-cultural collaboration.

The aim of the presentation is to move participants beyond the simple dos and don'ts of cultural awareness to a more sophisticated understanding of cultural differences, and the key role that project and program managers play in fostering neurodiversity as a key enabler of innovation and competitive growth.

Learning Outcomes:

  • Acquire a better understanding of how culture shapes the brain and how that affects our perceptions and communication.
  • Gain practical tips, techniques, and strategies for overcoming a variety of common challenges of engaging across cultures.
  • Learn to adapt your communication and leadership styles to the needs and demands of cross-cultural environments.

Presenter Bio

Mr. Samad Aidane, MSc., PMP, is a cross-cultural leadership development researcher, trainer, consultant, and coach. His industry experience spans telecom, finance, health care, and government technology implementation projects in the United States, Germany, Austria, and Belgium, with organizations such as HP, Cap Gemini, Time Warner Telecom, and Telefonica.

Samad is an instructor at Oregon State University where he teaches two courses he developed on emotional intelligence and cultural intelligence for the Leadership Development Certificate Program. He holds a Master of Science degree in the Neuroscience of Leadership from Middlesex University, U.K.

Samad is certified by the Project Management Institute (PMP). He has provided training for organizations such as King County, Seattle Goodwill, Nike, Emirate Airlines, and T-Mobile. His current PH.D. research interest in Applied Neuroscience investigates how findings from social and cultural neuroscience inform our understanding of the effect of culture on emotions, cognition, and behavior, and their practical application to leadership and cultural intelligence development.



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